Five Reasons Why Bloggers Should Be on Pinterest

In this article we will discuss Five Reasons Why Bloggers Should Be on Pinterest. enjoy reading.

Intro

Pinterest has quickly become one of the fastest growing social networking sites and it’s still by invitation only! I joined up a while back and didn’t precisely understand what it was at first. Then I began reading about it everywhere so I decided to take a deeper look and see why people liked it so much. Since then I’ve become very active on Pinterest and have been working hard at growing my following. I pin every day, multiple times a day and it’s usually not pinned from my site. I pin recipes, crafts, pictures…anything that captures my interest. I always feel good when I see a pin doing well and that I’m helping to send traffic to another blogger’s site.

Five Reasons Why Bloggers Should Be On Pinterest

From a blogger’s perspective, I’ve come up with several reasons why a blogger should have a Pinterest account.

1. Sponsored Pinterest Boards: 

I’ve had a few paid opportunities come my way where I was asked to create a Pinterest board to promote a company. Usually, it was to promote a Pinterest contest the company was having and they wanted me to create a sample board in hopes that people will see the pins and enter. Also, the pins normally come from the company site so that gets more eyeballs on their product. If people repin the pin, then that helps the word spread. On my media site, we have been looking specifically for bloggers who are active on Pinterest for some promotions we have done in the past.

2. Source of traffic: 

Pinterest can be a huge source of traffic for some bloggers. On some of my blogs, I haven’t seen huge Pinterest traffic yet, but I’m still trying. I normally get about 1000 to 1200 visits a month from Pinterest. Some bloggers I’ve spoken to have told me that Pinterest is their #1 traffic source! The posts that I normally pin from my site are recipes, quotes, and crafts. Pinterest is very visual so anything with a pretty picture is considered pinnable.

3. People are more likely to buy a product via Pinterest: 

I’ve read multiple times that people are much more likely to buy a product they pin vs. finding on another social networking site. If your post has affiliate links and it’s pinned, then that could mean a potential sale for you. I think this is one of the main reasons companies are getting on Pinterest in droves and adding “Pin It” buttons to their product pages in hopes of driving more sales. Makes sense right?

4. Inspiration for blog posts:

 I mostly pin recipes and craft tutorials. I have multiple food-related boards including ones on Cheesecake, Soup, and Muffins. If I see something that looks yummy, I will pin it. Often, I will look at my pins and will get ideas for blog posts like recipes. Of course, if you are inspired by a pin, make sure to link back to the source to give proper credit.

5. Pinterest Contests:

I enter every one I’m eligible to enter which is not many for this Canadian. USA folks will have a lot more opportunities to enter. However, the one I did enter earlier this year I won! They normally require you to create a board and pin off the company website according to the contest theme as well as tagging each pin with the contest hashtag. I think fewer people enter because they are a little more work than just filling in a form so your chances of winning are more likely. As a blogger, you could even host a Pinterest contest on your blog. I’ve done a few of these types of contests in the past and they seemed very popular. The simpler you keep the entry method, the more entries you will get.

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